Open Spaces
Visual Identity, BrandingOpen Spaces is a proposed cultural hub along Commonwealth Avenue in Boston, celebrating the art, history and community character of the boulevard. The brief called for a brand identity system that could hold both the old and the new, historic architecture alongside modern pedestrian life.
The work spanned a full logo system, lamp post banners, outdoor posters, window displays, merchandise and a website mockup.
The work spanned a full logo system, lamp post banners, outdoor posters, window displays, merchandise and a website mockup.
Brand Identity: Logo System
6 symbols
Posters
Lamp Post Banners
Outdoor Posters
Window Display
Merchandise: Tote Bags
Website Mockup